From fresh spring finds to wellness essentials, Target offers items Perfectly Picked to fit your life. We created two seasonal campaigns that utilize our iconic “cherry plucking” gesture to highlight the curation and discovery

 

SPRING 2026 CAMPAIGN

Anthem :30 “Perfectly Picked Spring”

Product 6’s


WINTER 2026 CAMPAIGN

Anthem :30 “Perfectly Picked Wellness”

Press: Little Black Book , Ads of the World , Adland 

Product 6’s

Times Square OOH

Made at Anomaly NYC

Roles: New Biz Win, ACD Art Director, Graphic Design

Director :Tom Dream

ACD Copywriter: Cynthia Osborn

Creative Director: Kassandra Pollard

Creative Director: Katy Moseley

Group Creative Director: Maria Lee