Carnival - Holiday Installation

We were tasked to concept and produce an out of home activation that would stop Atlanta shoppers in their tracks and get them excited about Mardi Gras, Carnival’s newest - and biggest - ship to date. To celebrate big (and in Carnival fun), we created a 1,500 pound gingerbread version of the real deal. “Carnival Gingerbread” highlighted many of the real ship’s features, such as a waterpark, a two story tiki bar, and a working replica of “BOLT,” the world’s first roller coaster at sea.

Press: USA Today, Travel Weekly, and The Atlanta Voice.